God, the Premier Business Man

Some will agree with what I write here today. Some will label me a heretic. Some may have no opinion at all. Either way, here goes. I recently saw God in a different light than I normally do. He actually holds a role that I'm not sure many of us consider. That is, he, is the first 'businessman.' An entrepreneur if you will. Now before you exit stage left, let's look at what being a businessperson involves.

If You're In Business 

   
    You have a product

       
        You have a target audience 

           
            You have a model for how to market & distribute your product. 

I know there's much more to be said, but these are the basics. So what is God's product? And how should it affect you? 

God's Product

His product is Eternal Life.
In his great love, he naturally intended for himself, the angels, and every single person that ever was, to experience this product of his. You could even say that before the economic crisis called 'the fall', his product was absolutely free. However, after the fall took place is where the strategizing begins to surface. I say 'surface' because God's plan has been the same & wasn't altered because of the insolence of mankind. The plan is brilliantly simple... allow the consumer to choose, even if that means they go to another supplier. Sounds so counter productive but stay with it. I'm not sure who said it first but...effective business runs best on the principle of do one thing & do it well. In fact, this could be said of any aspect of our existence. God exampled this before anyone. He resigned to the idea of freedom of choice, and although he could have, he didn't exercise a monopoly, so to speak. Furthermore, his confidence in his 1 product, is so extremely high, that he will never have to compromise on the terms that dictate how one must obtain it. That's good strategy... Create a service that warrants off the chart demand, set the price as high as you can, then watch as floods of end users flock to you to get it. Genius! Don't even get me started on the free word of mouth marketing plan he implemented. 

How This Product Affects You

Not only did he create a rock solid, desirable service, he takes it a step farther when he makes the connection that if , there's freedom of choice, then there has to be competition. And if , there is competition, there has to be a perceived equal or better option on the shelf. In other words if I've offered eternal life that has 'x' promises, there will be another offer of eternal life that offers 'y' promises. That is eternity in heaven vs. eternity in hell. That's the business. So, how it affects you is, you are...garaunteed...eternity. One way or the other. The choice, is yours. You can lean towards God's offering or the alternative. But you will lean towards one. 

Choose Your Product

This is all pretty heavy, even for me, and I've already chosen. I don't want to leave you discouraged though... While the requirement needed to have this invaluable asset is extremely costly, there's a 'financing option' available. Jesus has paid the high cost by dying on the cross for your and my insolence. He has transferred funds from his positive account into our deficient ones. To say it is now free to us would be somewhat of an inaccurate expression. Our payment, is however, accounted for. While this doesn't get us 'off the hook' with our debtor, it does give us an extended grace period. See it's like a loan, Christ gave his life, for ours. We don't have to die. He simply wants us, to live, now as though we are already enjoying the benefits of then...our eternal life. Our life of no more pain, suffering, stress & doubt. We 'repay' our loan, by living, living out the rest of our time here on earth as though we are debt free, because in Him, we are.  

Your Question: Which product have you chosen to enjoy, forever? I'd love to hear about it.

Thanks for visiting

Rodney

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